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Only 57% of Vietnamese females do skin care, 31% make-ups for their beauty maintenance.
53% pay attention to beauty without spending much money
Higher income earners spend enough money on beauty
Hair treatment (72%) and facial treatment (52%) are the most popular beauty services
Price is the most important when choosing beauty services
Survey about Vietnamese usage of beauty services
400 Vietnamese females above 20 years old
Conducted in April, 2015
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