CUSTOMER JOURNEY SURVEY

WHAT IS CUSTOMER JOURNEY SURVEY?


Customer journey survey helps you build communication strategy by understanding the touchpoint with your target audience, when the customers behavior becomes more complicated between online and offline.

WHY US?CUSTOMER JOURNEY SURVEY


Why us of Rich panelist database for Customer Journey in Vietnam

Why us of Professional team for Customer Journey in Vietnam

Why us of Quantitative + Qualitative for Customer Journey in Vietnam

  • Rich panelist database: We have more than 500,000 user database with detailed profiles. We recruit the best candidate as well as analyzing by the profile or behavior differences.
  • Professional team: We go through customer journey making with many big clients with multiple industires. Our team is equipped with proposing you the best way to understand the effective touchpoints.
  • Quantitative + Qualitative: Our interviewees and we are connected via mobile applications. We are able to follow up ask further questions by qualitative method, after collecting the information through quantitative survey.

USE CASECUSTOMER JOURNEY SURVEY


Market Research Service

Cosmetics use case of Customer Journey in Vietnam

Cosmetics

Customer journey is more complicated for beauty industry now that most refer to online for the latest information. We made customer journey map by the representative persona.

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Electronics use case of Customer Journey in Vietnam

Electronics

Customer journey maps are made for the home appliance products for the touchpoint analysis of online and offline. This is multi-country survey to compare user differences by the area.

Market Research Service

B2B use case of Customer Journey in Vietnam

B2B

Not only B2C, we support analyzing about the customer journey of B2B. Knowing the triggers of recognition, influence factors, decision factors are equally important for B2B.

PROCEDURECUSTOMER JOURNEY SURVEY


Market Research Service

Step 1 of procedure for Customer Journey Survey in Vietnam

Step 1

Contact us to share us your goals as well as the product that you would like to understand the customer journey.

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Step 2 of procedure for Customer Journey Survey in Vietnam

Step 2

Our professional team comes up with the proposal of how we could picture the customer journey, with the method, target audience, schedule and cost.

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Step 3 of procedure for Customer Journey Survey in Vietnam

Step 3

We collect the data from the target audience. Usually it is consist of quantitative survey for the trend analysis and qualitative or in-depth interview (IDI) for the detail understanding.

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Step 4 of procedure for Customer Journey Survey in Vietnam

Step 4

The full report that includes voice of the respondents, strength, weakness as well as the recommended action will be presented to your management team.

OTHER SERVICES FROM Q&MEFOR CUSTOMER JOURNEY IN VIETNAM