-------------- Opinion --------------
Nowadays Vietnamese is easy to access social media (Facebook, Zalo) and get news from these modern sites than traditional information from magazine or newspaper.
Vietnamese tends to believe news on TV and the online new site even they may use social media more than official information resources.
Vietnamese believes that posts from an online news site and acquainted friends are more trustworthy than an advertisement.
In Vietnam, official news sites (baomoi.com, vnexpress.net,…) are used more often than news sites with the main image as entertainment (kenh14.vn).
Monthly access of vnnexpress.net and its trustworthiness is the highest number among online sites. While the trustworthiness of kenh14.vn is low.
This survey was conducted in Oct 2021 with 793 people of age 16 - 49 years old
Q&Me is the Vietnam market research service that provides the superb Vietnam consumer trend and insight for your business success in Vietnam.
Our leading-edge technology made both of the quantitative and qualitative survey online so that we could deliver the high-quality Vietnam market data with affordable pricing. In our service, even group interview can be conducted online as Chat survey so that you could omit the hassle of business trip. Now that Q&Me manages the panelist directly, information you need will be delivered to you instantly.
Please contact us for any inquiries about Vietnam market. We are more than happy to get in touch with you and help your business success in Vietnam.
