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Japanese companies have the images of professional, efficient, trustful. 60% recognize Japanese companies and the top companies that came up are Honda, Toyota, Sony.
US companies have the images of professional, international, efficient. 50% recognize US companies and the top companies that came up are Apple, Amazon, Facebook.
Korean companies have the images of professional, efficient & international. 51% recognize Korean companies and the top companies that came up are Samsung, Hyundai, LG.
Chinese companies have the images of high stress, traditional, images. 41% recognize Chinese companies and the top companies that came up are Huawei, Xiaomi and Oppo.
Vietnamese companies have the images of traditional, familiar, high social responsibility. 72% reconize Vietnamese companies and the top companies that came up are VinGroup, Vinamilk, Viettel.
950 respondents from 16 - 39 years old male / female nationwide
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