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Corporate images among Vietnamese

Survey about the corporate images and companies that they recognize

Corporate images among Vietnamese
Corporate images among Vietnamese

Japanese companies have the images of professional, efficient, trustful. 60% recognize Japanese companies and the top companies that came up are Honda, Toyota, Sony.

US companies have the images of professional, international, efficient. 50% recognize US companies and the top companies that came up are Apple, Amazon, Facebook.

Korean companies have the images of professional, efficient & international. 51% recognize Korean companies and the top companies that came up are Samsung, Hyundai, LG.

Chinese companies have the images of high stress, traditional, images. 41% recognize Chinese companies and the top companies that came up are Huawei, Xiaomi and Oppo.

Vietnamese companies have the images of traditional, familiar, high social responsibility. 72% reconize Vietnamese companies and the top companies that came up are VinGroup, Vinamilk, Viettel.

950 respondents from 16 - 39 years old male / female nationwide

Q&Me Vietnam Market Research

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