-------------- Game / IT --------------

PC usage and purchase journey in Vietnam

Vietnam is a country with a high use of IT. This survey was conducted in order to find what types of computers, laptop and desktop users, use in Vietnam and their purchasing location.

PC usage and purchase journey in Vietnam
PC usage and purchase journey in Vietnam

68% of the respondents owns either a desktop or a laptop, with 21% accounting for respondents owning both.

Dell dominates the brand used in both desktop (29%) and laptop (25%) users, respectively followed by HP.

Pricing and PC spec are the two main fators in deciding a brand for both users. Laptop users emphasizes more on design compared to desktop users. In addition, Apple users focuses on brand and operating system.

Phong Vu is the most popular purchasing channel for HCMC while Tran Anh is the most popular for Hanoi. FTP shop has a strong presence in both cities.

Although usage is not high, Apple popularity is apparent being the no.1 computer brand to wish to buy next.

To view the full report, please click the button below

Survey about PC usage and purchase journey in Vietnam. 

Number of respondents: 538

From 18 - 39 years old, HaNoi & HoChiMinh. 

Conducted on September, 2017 

Q&Me Vietnam Market Research

ABOUT US


Q&Me is the Vietnam market research service that provides the superb Vietnam consumer trend and insight for your business success in Vietnam.


Our leading-edge technology made both of the quantitative and qualitative survey online so that we could deliver the high-quality Vietnam market data with affordable pricing. In our service, even group interview can be conducted online as Chat survey so that you could omit the hassle of business trip. Now that Q&Me manages the panelist directly, information you need will be delivered to you instantly.


Please contact us for any inquiries about Vietnam market. We are more than happy to get in touch with you and help your business success in Vietnam.

vietnam market research

CONSUMER MARKET RESEARCH

Understand consumers quick and deep with nearly 20M direct Vietnamese panels.

vietnam market research

MOBILE PROMOTER MANAGEMENT APPS

All-in-one mobile application to enhance your field (sales, promoter) management.

-->