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Vietnamese spend 237 minutes on internet daily while time spend on TV is not more than 91 minutes.
Average Vietnamese "likes" 48 brand page.
75% removes "like" from the brand page when not satisfied with content nor quality.
57% has clicked Facebook ads in last 7 days and 41% have purhcased items after seeing ads.
Survey about Vietnamese social media behavior 2016
Number of respondents: 500
18-49 male / female in HCM and Hanoi
Conducted on July 2016
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