-------------- Food / Drink --------------

F&B chain store usage and popular stores

How often Vietnamese use food and café chains and what stores they like to visit

F&B chain store usage and popular stores
F&B chain store usage and popular stores

56% use café weekly for the restaurant category. 63% use BBQ/Hotpot 49% use Pizza monthly.

33% goes to Japanee store once / month and more

For café, Highlands, Phuc Long and The coffee house are the top 3

For fast food, KFC, Lotteria, Mcdonalds are the top 3

For BBQ / hotpot, Kichi Kichi, Gogi house, King BBQ are the top 3

For Pizza, Pizza Hut, The Pizza company and Domino Pizza re the top 3

For Japanese, iSushi, Hokkaido Sachi and Sushi Tei are the top 3

Number of respondents: 376

From 20 - 49 year old, HCM / Hanoi

Conducted on March 2023

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