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Vietnam retail store (modern trade) status 2019

Vietnam's retail store landscape is rapidly changing, with the big rise and of modern trade stores, and the aggrestive M&A from the giant groups

Vietnam retail store (modern trade) status 2019
Vietnam retail store (modern trade) status 2019

The modern trade increase more outstanding in second cities (HCMC and Ha Noi)

Vingroup leads modern trade increase, with dominant share in department, convenience store (Vingroup + Shop & Go) and supermarket

Despite of the strong MT increase, the competitions are getting more severe. Several M&A as well as exit from the market

Convenience store are on the increase, but some might be behind from their original plan

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Nationwide 

Conducted on April, 2019 

Q&Me Vietnam Market Research

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