-------------- Consumer Goods --------------
Generally, the most popular hairstyles among male is associated with the bang over the forehead or swept backwards as so-called pompadour.
Hair wax and gel are used most commonly (32% & 33% respectively).
People in the 10s prefer hair wax while people in 30s prefer mouse.
Hairstyling brands in Vietnam are diverse, with the highest share of Romano, Nivea & L'oreal.
Avearage hairstyling duration is 7.2 minutes.
TVCF is the most influential information source.
32% applies again hair styling products after taking their helmets.
Survey about hairstyle and hairstyling products among male in Vietnam
Number of respondents: 456
Male from 16 – 39. Location: Vietnam.
Survey conducted on May, 2016
Asia Plus Inc.
6F 506 Nguyen Dinh Chieu Street, Ward 4, District 3, Ho Chi Minh City
02839 100 043
