Southeast Asia market research, run from one command center

Q&Me delivers Asia market research for global brands expanding across Southeast Asia. From our Ho Chi Minh City headquarters, we manage Thailand, Philippines, Indonesia, Malaysia, Singapore, and Vietnam projects through one proprietary platform — combining a 5-million-member online panel with on-the-ground offline fieldwork in every market.

Countries we cover

VNVietnam THThailand IDIndonesia MYMalaysia PHPhilippines SGSingapore
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SOLUTION

Full-spectrum research solutions across SEA

One partner for any methodology, in any market across the region.

Online market research

Reach millions of verified panelists across all six SEA markets for fast, scalable quantitative insights. Field-ready in 48 hours, results in days.

Brand health U&A Concept test Ad test NPS Segmentation

Offline market research

On-the-ground data collection across MT & GT outlets, intercept locations, and door-to-door — managed through our proprietary mobile app with GPS validation.

Retail audit Store check Mystery shopping Intercept survey F2F interview

Product test

Validate your product before market launch in our owned CLT facilities in HCM and Hanoi, or through in-home use with mobile diary capture.

CLT HUT Sensory test Concept-use test Pack test

Qualitative market research

Deep consumer and expert understanding through professionally moderated FGDs and IDIs across all six markets, with English moderation available regionally.

FGD IDI Expert interview Ethnography Mobile diary

OUR PLATFORM

One platform. Six markets. Real-time visibility.

Most regional research is a black box — you brief a lead agency, they sub-contract to local partners, and you get a spreadsheet six weeks later. We built our own platform to eliminate that.

01

Real-time fieldwork dashboard

Watch your Indonesia store audit and Thailand survey progress on the same screen. GPS-stamped store visits, audio-verified interviews, response counts updating live — all six markets visible from one login.

02

AI-powered quality assurance

Our QC layer runs automatically across every market: GPS validation for offline visits, audio-to-text transcription review, logic checks for contradictions, and image analysis for store audit photos. Same standard from Manila to Surabaya.

03

Centralized PM, local execution

You brief one team in Ho Chi Minh City. We coordinate Q&Me offices in Vietnam plus vetted local partners in Indonesia, Malaysia, Thailand, Philippines, and Singapore. One contract, one currency, one set of cross-country tabulations.

COVERAGE

Region-wise online panel + offline fieldwork network across Southeast Asia

Deep reach in every market we cover — quantitative scale and offline fieldwork combined.

SEA coverage map

USE CASES

Recent multi-country projects

Six representative engagements showing the breadth of our regional capability.

PLACEHOLDER
CONSUMER ELECTRONICS

5-market consumer understanding

Singapore · Philippines · Malaysia · Thailand · Indonesia

Quant + qual mapping brand equity, lifestyle, and purchase journey. Cross-country benchmark + per-market segmentation.

PLACEHOLDER
BEAUTY & PERSONAL CARE

6-ASEAN brand positioning

Singapore · Philippines · Malaysia · Thailand · Vietnam · Indonesia

Brand equity, lifestyle, and image measurement across all six ASEAN markets with cross-country benchmark.

PLACEHOLDER
ENTERTAINMENT

JP animation popularities

Vietnam · Malaysia · Thailand · Philippines · Indonesia

Multi-country quantitative survey capturing awareness, favorability, viewership, and merchandise affinity per character.

PLACEHOLDER
RETAIL EXECUTION

SEA retail audit programme

Indonesia · Vietnam

Multi-country store audit via proprietary mobile app. Shelf share, SKU, pricing, POSM, competitor activity across MT & GT.

PLACEHOLDER
F&B

East Asia noodle brand health

Korea · Taiwan · China

Quantitative survey on eating behavior, brand image, and awareness. Cross-country benchmark + brand awareness ranking.

PLACEHOLDER
DIGITAL & TECH

SEA digital ad landscape

Vietnam · Thailand · Indonesia · Singapore

Expert IDIs + retail checks + consumer FGDs + segmentation to size and map the digital ad market.

Ready to run your next SEA project with one partner?

Tell us the markets, methodology, and timing of your study — our team will respond within one business day.

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