-------------- Opinion --------------
Users of ride-sharing apps are price and promotion-oriented.
Traditional taxies are used in case of bad weather and transportation for/to the airport among app users.
61% of the users mentions that they use traditional taxi less compared to a year ago.
The ratio of Uber users is on the increase for the elderly and those who earn above 9MVND per month, although Grab users are used more in general.
68% use Grab dominantly or more often than Uber.
When it comes to the images, Grab is better in all aspects, especially strong image in promotion, pricing and easy to use.
Survey about Impact of Grab and Uber on Vietnamese consumers.
Number of respondents: 641
From 18 - 39 years old, Hanoi and Ho Chi Minh.
Conducted on July, 2017
Q&Me is the Vietnam market research service that provides the superb Vietnam consumer trend and insight for your business success in Vietnam.
Our leading-edge technology made both of the quantitative and qualitative survey online so that we could deliver the high-quality Vietnam market data with affordable pricing. In our service, even group interview can be conducted online as Chat survey so that you could omit the hassle of business trip. Now that Q&Me manages the panelist directly, information you need will be delivered to you instantly.
Please contact us for any inquiries about Vietnam market. We are more than happy to get in touch with you and help your business success in Vietnam.
CONSUMER MARKET RESEARCH
Understand consumers quick and deep with nearly 20M direct Vietnamese panels.
MOBILE PROMOTER MANAGEMENT APPS
All-in-one mobile application to enhance your field (sales, promoter) management.
