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Vietnamese social media behavior 2016

Vietnamese love to get connected and spend hours on internet. Check out our latest survye to know consumer behaviors on social media, including ad effectivness, brand page effectiveness etc.

Vietnamese social media behavior 2016
Vietnamese social media behavior 2016

Vietnamese spend 237 minutes on internet daily while time spend on TV is not more than 91 minutes.

Average Vietnamese "likes" 48 brand page.

75% removes "like" from the brand page when not satisfied with content nor quality.

57% has clicked Facebook ads in last 7 days and 41% have purhcased items after seeing ads.

Survey about Vietnamese social media behavior 2016 

Number of respondents: 500

18-49 male / female in HCM and Hanoi 

Conducted on July 2016 

Q&Me Vietnam Market Research

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Q&Me is the Vietnam market research service that provides the superb Vietnam consumer trend and insight for your business success in Vietnam.


Our leading-edge technology made both of the quantitative and qualitative survey online so that we could deliver the high-quality Vietnam market data with affordable pricing. In our service, even group interview can be conducted online as Chat survey so that you could omit the hassle of business trip. Now that Q&Me manages the panelist directly, information you need will be delivered to you instantly.


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