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Diet: Strong local food popularity particularly for the cuisine at home. International foods as part of rewarding. High consumption for the drinks such as coffee and tea. Balanced food taking to make their health and style. Exercise to maintain their body
Favorite items : Love and trust for the international brands. Ownership of the high-ends for the trust and as the item of self-esteem
Social network : Facebook still popular due to the wide range of the connections and usage objectives
Beauty : Owns a number of cosmetic items for their daily routine. Keen on getting information from social media efficiently
Based on the house visit at 9 femals of 20's and 30's whose household income is 30M and more
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