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Vietnam EC Market Survey

60+ page report as to EC market and its consumer behaviors in Vietnam. High Internet penetration and huge smartphone popularity have made consumers' shopping behaviors totally interesting.

Vietnam EC Market Survey
Vietnam EC Market Survey

Fast growing market at a rate of 40% every year.

70% of urban residents use EC.

Half use Smartphone to order, fast transition to mobile.

Fashion for women, IT products for men.

Cash payment exceeds 80% of payment method.

Over 30% of users experienced in cancelling a product.

Facebook Shopping is very popular.

Huge concern with product quality.

Survey about Vietnam EC Market 

Number of respondents: 500

Male and Female, 18~39 years old. Location: Hanoi and HCMC 

Survey conducted on July, 2016 

Q&Me Vietnam Market Research

ABOUT US


Q&Me is the Vietnam market research service that provides the superb Vietnam consumer trend and insight for your business success in Vietnam.


Our leading-edge technology made both of the quantitative and qualitative survey online so that we could deliver the high-quality Vietnam market data with affordable pricing. In our service, even group interview can be conducted online as Chat survey so that you could omit the hassle of business trip. Now that Q&Me manages the panelist directly, information you need will be delivered to you instantly.


Please contact us for any inquiries about Vietnam market. We are more than happy to get in touch with you and help your business success in Vietnam.

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