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Family (50%), making efforts(46%) are the two important factors for Vietnamese. People in HCM value more in the success in business.
HCM people regard themselves as open (28%) and easy-going (22%), while Hanoi regard themselves as polite (25%).
HCM view of Hanoi is quite different from the view of Hanoi people. HCM see Hanoi people rather as hard-working, and care for the detail.
Both expects their partner to care family (48%) and kind (36%).
Conducted on Oct 27 - Nov 1, 2014
500 people above 18 years old, living in HCM and Hanoi
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