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Skin damage is a major concern for all groups, with females being more cautious about suntanning than males.
The main worry about sun tanning is "fear of skin damage." Concerns increase with age, with those 25+ being more concerned about "wrinkles, aged skin," and "skin cancer."
Females are more cautious than males, primarily using sunscreen and wearing long sleeves and gloves for protection.
The top factors in selection UV protection products are ingredients and beneficial effects on the skin, along with SPF level. The country of origin is less important compared to other beauty products.
With regard to popular UV protection brands, Anessa is the dominant brand, followed by SunPlay, Biore, and La Roche-Posay.
305 people nation-wide from the age of 18-49 years old
Asia Plus Inc.
6F 506 Nguyen Dinh Chieu Street, Ward 4, District 3, Ho Chi Minh City
02839 100 043
