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Popularity of "Reality Show" TV in Vietnam

"Reality show" are one of the most favorite TV show in Vietnam. What kind of program turn them on and what the general behaviors of consumers for those?

Popularity of Reality Show TV in Vietnam
Popularity of Reality Show TV in Vietnam

73% recognize "Reality Show" program

Comedy, and Singing are the most popular categories

52% watch it on TV, while 48% does it online

48% of watcher have voted at least once

51% of watcher take the program as no "made-up"

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Survey about Popularity of "Reality Show" TV in Vietnam 

Number of respondents: 506

Male and female from 16 – 39. Location: HCM, Hanoi 

Survey conducted on August, 2016 

Q&Me Vietnam Market Research

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